We are StudioPros.
We create Brand and Experience!

We are StudioPros Design, based in Taipei, Taiwan and Irvine, USA. We specialize in creating impactful brand experiences!

We build up brands
and convey value

We bring cross-disciplinary expertise in brand services, crafting brand experiences through strategic brand development
and distinctive visual design to deepen brand value and emotional connection.

The Reporter | Brand Identity Design

2022 Golden YoungPin Design Award|Key Visual Design

TCCF | 傳遞產業的特色及未來視野的文化活動識別

Taiwan Creative Content Fest|Key Visual Design

Project Name

Roaders Hotel | Brand Identity Design

2023 Young Designers’ Exhibition|Key Visual Design

Our Theatre | Brand Identity Design

School Textbooks Design Award 2021|Key Visual Design

 

Service

From strategy to design, we provide expert solutions for every stage of brand development.

 

Research

We center our work around experience thinking to help deepen the understanding of consumer behavior and grasp opportunities for businesses and brands.

Corporate Visits | Market Research | User and Consumer Interviews | Design Thinking Workshops

 

Strategy

Through in-depth user experience exploration, we help shape a precise branding strategy and value proposition.

Brand Positioning Strategy | Brand Experience Strategy | Brand Naming and Tagline | Brand Story and Creative Copywriting

 

Design

We realize the branding strategy by outstanding visual design and combine different design areas to allow visual elements present in multiple mediums.

Logo Design | CIS (Corporate Identity System) | Product Packaging Design | Motion Graphic Design | Website Interface Design | Other Design Projects

 

Selected Clients

Facebook

IBM

Amazon

Unilever

Facebook • IBM • Amazon • Unilever •

Shutterstock

Who's call

gogoro

Shutterstock • Who's call • gogoro •

NESPRESSO

GMA

VERSE

Blank ME

NESPRESSO • GMA • VERSE • Blank ME •

Thinking

  • 【 Rebranding CaseStudy 】Uber 大刀闊斧Rebranding的內幕與脈絡

    新創品牌在成長期時可能會有多次對品牌對品牌的優化與重新定位。Uber 為例,從 2013 年至今就對於品牌識別做了兩次的大更新。於 2018 年, Uber 再次找了知名國際品牌公司 Wolff Olins 為他們重新定義品牌識別系統以符合品牌的需求與使用性…

  • 【 Rebranding CaseStudy 】Medium品牌竟然又更新了!談談其更新背後的理由和啟發

    品牌主因時制宜地更新品牌是必要的,其實不須太意外。但 Medium 前一陣子已經大翻新一次了,為什麼才過幾個月又再度更新?其背後的很多經驗和更新理由,是設計師和品牌主在思考品牌優化時可以借鑑或思考的…

  • 【 Rebranding CaseStudy 】從Gmail 識別更新我們能學習到的事

    企業進行 Rebrand 的原因,絕非只為了「視覺美觀」這件事,每一次品牌的更新,都是有更大且實際的商業考量。究竟是什麼理由促使 Gmail 必須更新呢?為甚麼要在產品穩定成長的狀態下還要大膽的翻新識別呢?而這次的又面臨了什麼樣的使用者回饋?…

  • 【 Rebranding CaseStudy 】談Airbnb的品牌大膽革新 — 除了視覺吸睛,更成了品牌多元化的載體

    2014 更新後的設計,Airbnb 幾乎完全移除他們原有識別的元素,設計團隊大膽的放棄原有的天空藍色系,轉而使用了桃紅色系統,字體風格也做了甚大的調整。是什麼原因促使 Airbnb 如此大膽的改變?而 Airbnb 如何透過這次的品牌重塑傳遞品牌核心訴求?…

Let’s Work Together

If you’d like to meet up, talk through a project or find out more, feel free to get in touch.

We love exploring all kinds of possibilities. If you have any branding or design-related needs, feel free to fill out our inquiry form or email us at: contact@studiopros.design.